Google Analytics Metrics:

  1. GA: Visit - Total number of Sessions
  2. GA: New Users
  3. GA: Bounces 
  4. GA: Bounce Rate 
  5. GA: Leads 
  6. GA: Revenue 
  7. GA: Transactions
  8. GA: RPV - Revenue per Visit (Revenue per Session)
  9. GA: CVR - Conversion Rate
  10. GA: CPL - Cost per Lead
  11. GA: Avg Order Value 

Google Analytics - Facebook Metrics:

  1. GA-FB: CPT - Cost per Transaction of the Facebook ad elements
  2. GA-FB: CPV - Cost per Visit of the Facebook ad elements
  3. GA-FB: CTR - Click-through Rate (Visits/Impressions) of the Facebook ad elements
  4. GA-FB: ROAS - Return on Ad Spend (GA:Revenue/FB:Spend) of the Facebook ad elements
  5. GA-FB: RPC - Revenue per Click (GA:Revenue/Clicks) of the Facebook ad elements

Google Analytics - AdWords Metrics:

  1. GA-AW: CPT - Cost per Transaction of the AdWords ad elements
  2. GA-AW: CPV - Cost per Visit of the AdWords ad elements
  3. GA-AW: CTR - Click-through Rate (Visits/Impressions) of the AdWords ad elements
  4. GA-AW: ROAS - Return on Ad Spend (GA:Revenue/FB:Spend) of the AdWords ad elements
  5. GA-AW: RPC - Revenue per Click (GA:Revenue/Clicks) of the AdWords ad elements

Google Analytics Goal Metric:

  1. GA: Goal-1 
  2. GA: Goal-2 
  3. GA: Goal-3 
  4. GA: Goal-4 
  5. GA: Goal-5 
  6. GA: Goal-6 
  7. GA: Goal-7 
  8. GA: Goal-8 
  9. GA: Goal-9 
  10. GA: Goal-10 
  11. GA: Goal-11 
  12. GA: Goal-12
  13. GA: Goal-14 

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