List of Dimensions:

Level of Detail

  1. Advertiser

  2. Campaign

  3. Creative

List of Metrics:

  1. AN: CTR 

  2. AN: CVR 

  3. AN: Clicks 

  4. AN: Clicks Conversion Rate 

  5. AN: Cost 

  6. AN: Cost Including Fees

  7. AN: Impressions 

  8. AN: ImpressionsKept

  9. AN: ImpressionsSold

  10. AN: Total Conversions 

  11. AN: Total Revenue 

  12. AN: Revenue Including fees

  13. AN: Booked Revenue

  14. AN: Reseller Revenue

  15. AN: Serving Fees

  16. AN: eCPA 

  17. AN: eCPC 

  18. AN: Profit

  19. AN: PPM - The profit per 100 impressions

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