NeoReach - Dimensions and Metrics

List of Dimensions:

Level of Detail

1. Account

2. Campaign

3. Post

Attributes of Account

1. Account

2. Account ID

3. Channel

Attributes of Campaign

1. Campaign

2. Campaign ID

Attributes of Post

1. Post 

2. Post ID 

3. Post Network - The platform on which the post was made like YouTube, Instagram, Facebook, etc

4. Post Type - Type of post like video.

5. Post URL - The URL of the post on the corresponding social media platform.

6. Influencer Handle - The social media handle of the Influencer.

7. Influencer Name - Name of the Influencer.

8. Influencer URL - URL of the influencer on the corresponding social media platform.

List of Metrics:

1. NR: Comments - The number of comments posted on the platforms.

2. NR: Dislikes - The cumulative amount of dislikes on the platforms.

3. NR: Engagements - The cumulative amount of engagements ( likes, shares , comments ) achieved on the corresponding platform.

4. NR: Estimated Impressions

5. NR: Favorites - The cumulative number of posts marked as favorites on the platforms.

6. NR: Impressions - The cumulative amount of views that were achieved on the corresponding platform.

7. NR: Likes - The amount of likes achieved on the posts on the corresponding platform.

8. NR: Opens 

9. NR: Reach - The total amount of followers that could have been reached on the corresponding platform.

10. NR: Replies - The number of replies on a post on the corresponding platform.

11. NR: Retweets - The number of retweets of the post on Twitter.

12. NR: Shares - The number of times a post was shared on the corresponding platform.

13. NR: Views - The number of views on the post on the corresponding platform.

Aren't finding the dimension or the metric you were looking for? Write to us at support@clarisights.com.