Connecting Taptica on Clarisights

Taptica is a mobile advertising platform now part of Tremor International / Nexxen. Connecting Taptica to Clarisights lets you blend Taptica spend, clicks, and conversion performance with your other paid channels and analyze it side-by-side with attribution data.

Limited rollout. Taptica is currently behind the integrations-ui-taptica feature flag and is not visible by default on the Integrations page. Contact your Clarisights CSM if you need access enabled for your workspace.

At a glance

Authentication Username (email) + Password — the same credentials you use to sign in to the Taptica advertiser portal

Permissions needed An advertiser account with read access to the Taptica Advertiser Reporting API (adv.taptica.com/Reports/v2)

Account discovery Automatic — advertisers linked to your login are offered after credentials are validated

Data freshness Daily (when enabled for your workspace)

Lookback window 30 days (default)

Backfill on connect Last 30 days

Timezone UTC

Currency Account currency preserved on ingest; converted to your reporting currency by Clarisights

Levels supported Account · Campaign · Ad

Limited rollout Yes

Prerequisites

An active Taptica (Tremor / Nexxen) advertiser account
The username (email) and password you use to sign in to the Taptica advertiser portal
Account must have access to the Taptica Advertiser Reporting API
The integrations-ui-taptica feature flag enabled for your Clarisights workspace — contact your CSM

Steps to Connect

Step 1 — Confirm portal access

Sign in to the Taptica advertiser portal with the username (email) and password you intend to connect. Confirm you can access campaign reporting from the portal — if you cannot, your account does not have reporting permissions and the connection will fail.

Taptica does not issue dedicated API tokens for most advertisers; the same credentials you use for the portal are used to authenticate against the Reporting API. Treat them as production credentials.

Step 2 — Add Taptica in Clarisights

In Clarisights, go to Integrations → Taptica → Add Account. If you do not see Taptica in the list, the feature flag is not enabled for your workspace — contact your CSM.

[TODO: Screenshot needed — Integrations page Taptica row with Add Account button]

⚠ Taptica is not visible on the Integrations page → The integrations-ui-taptica feature flag is not enabled for your company. Ask your CSM to toggle it on.

Step 3 — Enter credentials

Provide your Taptica Username (the email you use to sign in) and Password, then click Validate. Clarisights authenticates with Taptica and lists every advertiser linked to the login.

⚠ "Invalid credentials" on validate → The username/password combination was rejected by Taptica. Sign in to the Taptica portal directly to confirm the credentials work, reset the password if needed, then retry. SSO-only logins are not supported — you need a username/password that can authenticate against the API.

Step 4 — Select accounts

Pick the advertisers you want to connect, optionally rename them, and click Create Accounts.

Verify the connection

Go to Integrations → Taptica. Each connected advertiser should show a "Connected" status.
First data appears within ~24 hours of the next scheduled pull.
Quick start: create a new report, add Taptica as the data source, and add Account · Campaign · Impressions · Clicks · Spend.

Data available

Hierarchy

How Taptica's native levels map to the standard Clarisights levels:

Native level (Taptica)

Clarisights level

Advertiser

Account

Campaign

Campaign and Ad Group (Taptica has no native Ad Group; Ad Group fields alias to Campaign)

Creative

Dimensions

Taptica is currently in limited rollout and the metric/dimension schema is finalized at the time the channel is provisioned for your workspace. Typical dimensions exposed by Taptica's Advertiser Reporting API include:

Dimension

Level

Description

Account / Account ID

Account

Advertiser name and ID

Campaign / Campaign ID

Campaign

Campaign name and ID

Ad / Ad ID (Creative)

Creative name and ID

Metrics

Metric

Description

Impressions

Total impressions

Clicks

Total clicks

Installs / Conversions

Conversion events reported by Taptica

Spend

Total spend in account currency

[TODO: Confirm final metric/dimension list with the integrations team once Taptica exits limited rollout.]

Limitations & known constraints

Limited rollout: Taptica is gated behind the integrations-ui-taptica feature flag and is not generally available. The integration is on the limited-rollout list together with channels still being validated for production.
No Ad Group level: Taptica's API does not expose Ad Groups. Ad Group fields in Clarisights map to Campaign.
Username/password auth: Taptica uses username/password authentication rather than rotating API tokens. SSO-only logins cannot be connected.
Vendor rebrand: Taptica was rebranded as Tremor International (2019) and again as Nexxen (2023). The advertiser API surface area, endpoints, and reporting schema are subject to change as Nexxen consolidates its platforms.
Sparse public docs: Taptica's API documentation is gated behind wiki.taptica.com and is not publicly searchable. Schema changes typically require a coordinated update with the Clarisights integrations team.

Operating notes

Refresh schedule: daily.
Lookback: 30 days, so late-arriving conversions within the last 30 days are picked up automatically.
Multi-account: a single login can connect every advertiser linked to it. Use separate logins to onboard advertisers managed by different Taptica account teams.
Currency conversion: account currency is preserved on ingest and converted to your reporting currency by Clarisights.
Credential rotation: when you change your Taptica password, update it in Clarisights from Integrations → Taptica → Edit Credentials. Stale credentials cause data pulls to fail with an authentication error.

Need help?

When contacting support from the in-app messenger, please include:

The integration name and account ID (Integrations → Taptica)
The exact error message or screenshot
The step where the issue occurred
When the issue started
Whether the integrations-ui-taptica feature flag is enabled for your workspace