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Data Import Schedules and Freshness

Clarisights automatically pulls data from your connected channels on a recurring schedule. This article explains when data arrives, how to check freshness, and what to do if data seems incomplete.

Default Import Schedules

Most channels are fetched multiple times per day with a lookback window that re-pulls recent days to capture late-arriving conversions and attribution updates.

Channel Type

Typical Frequency

Lookback Window

Native API channels (Facebook, Google Ads, TikTok, etc.)

Every 1–3 hours

7–60 days

Analytics channels (Adjust, AppsFlyer, GA4)

Every 1–6 hours

7–30 days

POD / Custom channels (S3, GCS, SFTP, email)

Configurable (typically daily)

Depends on source

Idealo, Billiger.de, Arukereso

~4x per day

60 days

Exact schedules vary by channel and configuration. Contact your Clarisights team for your specific schedule.

Why Does Today's Data Look Incomplete?

If you're looking at today's data and it seems low, this is expected. Here's why:

  • The day isn't over yet. Data for today accumulates throughout the day and will increase with each fetch.

  • Timezone differences. Clarisights fetches data in UTC. If your channel reports in a different timezone, "today" may not align exactly.

  • Source API delays. Some platforms (e.g., Google Ads, Apple Search Ads) take hours to finalize data for the current day.

For the most accurate numbers, we recommend looking at yesterday or earlier.

What If Yesterday's Data Is Also Missing?

  1. Check if the integration is connected. Go to Integrations and verify the channel shows a green/active status.

  2. Check if the account owner is still active. If the person who connected the integration has left your organization or changed their password, the connection may be broken. See What to Do When an Account Owner Leaves.

  3. Check for platform outages. Occasionally, source platforms (Facebook, Google, etc.) have API outages that delay data delivery.

  4. Contact us via the chat widget with the report URL and date range — we'll check the pipeline.

Can I Change the Import Schedule?

Yes. If you need data to arrive at a specific time (e.g., 9:00 AM in your timezone), contact your Clarisights team. We can adjust the schedule for POD and custom channels. For native API channels, the schedule is optimized for data completeness but can be adjusted on request.